by
Hawkins, Del I.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0668/2005054357-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0668/2005054357-d.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0668/2005054357-d.html
Format:
Electronic Resources
Publication Date
2007
Excerpt:
Influences on Consumer Behavior -- Perception -- Learning, Memory, and Product Positioning -- Motivation
by
Neal, Cathy M.
Format:
Books
Publication Date
2002
Excerpt:
loyalty -- Part Two. Internal Influences: 8. Perception; 9. Learning and memory; 10. Motivation