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00IIE
Cover image for The internet and the mass media
The internet and the mass media
The internet and the mass media
by 
Küng, Lucy.
Format: 
Books
Publication Date 
2008
Excerpt: 
impact of the Internet on the mass media industries / Lucy Kung, Robert G. Picard and Ruth Towse -- 3
Available: Copies:
Cover image for Strategic management in the media : from theory to practice
Strategic management in the media : from theory to practice
Strategic management in the media : from theory to practice
by 
Küng, Lucy.
Format: 
Books
Publication Date 
2008
Excerpt: 
the Media Industries -- 6. Managing Technological Change -- 7. Creativity and Innovation -- 8
Available: Copies:
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