2 Results
00IIE
by 
Lee, Kiefer.
Format: 
Books
Publication Date 
2009
Excerpt: 
-- Understanding global cultures and buyer behaviour -- Understanding global social and ethical issues
Available: Copies:
Cover image for Global marketing management : changes, challenges and new strategies
by 
Lee, Kiefer.
Format: 
Books
Publication Date 
2005
Excerpt: 
buyer behaviour -- Opportunity analysis and selection of markets -- Managing the process of
Available: Copies: