2 Results
00IIE
Cover image for The complete marketer : 60 essential concepts for marketing excellence
by 
McDonald, Malcolm.
Format: 
Books
Publication Date 
2013
Excerpt: 
-- Marketing in the digital age. Internet marketing ; Social media marketing ; Mobile marketing ; Databases for
Available: Copies:
Cover image for Marketing plans that work
by 
McDonald, Malcolm.
Format: 
Books
Publication Date 
2002
Excerpt: 
-- Marketing objectives and strategies -- Marketing research and forecasting -- The marketing audit : customers
Available: Copies: