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00IIE
Cover image for Marketing to the social web : how digital customer communities build your business
by 
Weber, Larry.
Format: 
Books
Publication Date 
2009
Excerpt: 
) -- Step seven: improve the community's benefits (don't just set it and forget it) -- The reputation
Available: Copies:
Cover image for Marketing to the social web : how digital customer communities build your business
by 
Weber, Larry.
Format: 
Books
Publication Date 
2007
Excerpt: 
reputation aggregator strategy (we're number one!) -- The blog strategy (everybody's talking at me) -- The e
Available: Copies: