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Cover image for Winning is silver, branding is gold : an investigation of professional triathletes personal brand management
Winning is silver, branding is gold : an investigation of professional triathletes personal brand management
Winning is silver, branding is gold : an investigation of professional triathletes personal brand management
by 
Walther, Kathrin.
Format: 
Manuscript
Publication Date 
2012
Excerpt: 
Winning is silver, branding is gold : an investigation of professional triathletes personal brand
Available: Copies:
Cover image for Finding the pot of gold at the bottom of the pyramid : a discussion of the bottom of the pyramid as catalysts to brand innovation
Finding the pot of gold at the bottom of the pyramid : a discussion of the bottom of the pyramid as catalysts to brand innovation
Finding the pot of gold at the bottom of the pyramid : a discussion of the bottom of the pyramid as catalysts to brand innovation
by 
Madisakwane, Katlego.
Format: 
Manuscript
Publication Date 
2007
Excerpt: 
Finding the pot of gold at the bottom of the pyramid : a discussion of the bottom of the pyramid as
Available: Copies:
Cover image for Technotrends : an autoethnographic journey on the digital customer engagement of the South African brand, Mr Price
Technotrends : an autoethnographic journey on the digital customer engagement of the South African brand, Mr Price
Technotrends : an autoethnographic journey on the digital customer engagement of the South African brand, Mr Price
by 
Gold, Katey.
Format: 
Manuscript
Publication Date 
2013
Excerpt: 
brand, Mr Price / Gold, Katey.
Available: Copies:
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