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Cover image for Qualitative research study on nation branding : construction of a theoretical nation branding model with application to two African countries
Qualitative research study on nation branding : construction of a theoretical nation branding model with application to two African countries
Qualitative research study on nation branding : construction of a theoretical nation branding model with application to two African countries
by 
Mushonga, Tendai.
Format: 
Manuscript
Publication Date 
2016
Excerpt: 
Qualitative research study on nation branding : construction of a theoretical nation branding model
Available: Copies:
Cover image for Nation branding, myth or reality? : an investigation into the concept of a brand, in terms of nation branding
Nation branding, myth or reality? : an investigation into the concept of a brand, in terms of nation branding
Nation branding, myth or reality? : an investigation into the concept of a brand, in terms of nation branding
by 
Fairfax, Jessica.
Format: 
Manuscript
Publication Date 
2015
Excerpt: 
Nation branding, myth or reality? : an investigation into the concept of a brand, in terms of
Available: Copies:
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