2 Results
00IIE
Cover image for Marketing
by 
Etzel, Michael J.
Format: 
Electronic Resources
Publication Date 
2007
Excerpt: 
-- Brands, packaging and other product features -- Services marketing -- Price. Price determination
Available: Copies:
Cover image for Essentials of management information systems : managing the digital firm
by 
Laudon, Kenneth C., 1944-
Format: 
Books
Publication Date 
2003
Excerpt: 
Essentials of management information systems : managing the digital firm / Laudon, Kenneth C., 1944-
Available: Copies: