by
Cateora, Philip R., author.
Format:
Books
Publication Date
2010
Excerpt:
Channels --- 16. Integrated Marketing Communications and International Advertising --- 17. Personal Selling
by
Cateora, Philip R.
Table of contents Kostenfrei
Table of contents http://catdir.loc.gov/catdir/toc/ecip0826/2008036578.html
Table of contents http://catdir.loc.gov/catdir/toc/ecip0826/2008036578.html
Format:
Books
Publication Date
2009
Excerpt:
events and innovations to affect global business within recent years, while including several new and