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The media handbook : a complete guide to advertising media selection, planning, research, and buying
The media handbook : a complete guide to advertising media selection, planning, research, and buying
by
Katz, Helen E.
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Books
Publication Date
2010
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buying / Katz, Helen E.
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Advertising principles : choice, challenge, change
Advertising principles : choice, challenge, change
by
Vanden Bergh, Bruce G.
Format:
Books
Publication Date
1999
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Katz, Helen E.
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