![Cover image for Test bank : Marketing principles and strategy, [by] Henry Assael](/client/assets/5.725/ctx//client/images/no_image.png "Cover image for Test bank : Marketing principles and strategy, [by] Henry Assael")
by
Quirk, Thomas.
Format:
Books
Publication Date
1990
Excerpt:
Test bank : Marketing principles and strategy, [by] Henry Assael / Quirk, Thomas.
by
Dru, Jean-Marie.
Table of contents http://catdir.loc.gov/catdir/toc/onix05/96021256.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley042/96021256.html
Publisher description http://catdir.loc.gov/catdir/description/wiley034/96021256.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley042/96021256.html
Publisher description http://catdir.loc.gov/catdir/description/wiley034/96021256.html
Format:
Books
Publication Date
1996
Excerpt:
," "multicultural analysis," and the "disruption bank." He then demonstrates--with the help of dozens of galvanizing