by
Reichheld, Frederick F.
Format:
Books
Publication Date
2001 1996
Excerpt:
The loyalty effect : the hidden force behind growth, profits, and lasting value / Reichheld
by
Oliver, Richard L., 1945-2016.
Table of contents http://catdir.loc.gov/catdir/toc/mh022/96017899.html
Publisher description http://catdir.loc.gov/catdir/description/mh022/96017899.html
Inhaltsverzeichnis Satisfaction
Publisher description http://catdir.loc.gov/catdir/description/mh022/96017899.html
Inhaltsverzeichnis Satisfaction
Format:
Books
Publication Date
1997
Excerpt:
HAPPENS NEXT? -- After satisfaction: The short run consequences -- Loyalty and profit: Long-term effects
by
Lovelock, Christopher H.
Format:
Books
Publication Date
1996
Excerpt:
Shostack -- Loyalty-Based Management / Frederick F. Reichheld -- Boston Center for Adult Education
by
Payne, Adrian.
Format:
Books
Publication Date
1995
Excerpt:
-Term Customer Loyalty: A Strategic Approach / Moira Clark and Adrian Payne -- 4. Internal Marketing: Myth versus
by
Assael, Henry.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy1514/94030946-t.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=006929337&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=006929337&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1514/94030946-d.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=006929337&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=006929337&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1514/94030946-d.html
Format:
Books
Publication Date
1995
Excerpt:
-- Complex decision making -- Comsumer learning, habit, and brand loyalty -- Low involvement decision making
Format:
Books
Publication Date
1994
Excerpt:
L. Heskett -- The New Productivity Challenge / Peter F. Drucker -- Loyalty-Based Management
by
Aaker, David A.
Sample text http://catdir.loc.gov/catdir/samples/simon031/91010380.html
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0630/91010380-t.html
Table of contents http://www.gbv.de/dms/hbz/toc/ht003895427.PDF
Contributor biographical information http://catdir.loc.gov/catdir/bios/simon051/91010380.html
Publisher description http://catdir.loc.gov/catdir/description/simon033/91010380.html
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0630/91010380-t.html
Table of contents http://www.gbv.de/dms/hbz/toc/ht003895427.PDF
Contributor biographical information http://catdir.loc.gov/catdir/bios/simon051/91010380.html
Publisher description http://catdir.loc.gov/catdir/description/simon033/91010380.html
Format:
Books
Publication Date
1991
Excerpt:
-- The Micro Pro Story -- Brand Loyalty -- Measuring Brand Loyalty -- The Strategic Value of Brand