119 Results
000000000000IIE
by 
Fitchett, James, editor of compilation.
Format: 
Books
Publication Date 
2013
Excerpt: 
Consumer research methods / Fitchett, James, editor of compilation.
Available: Copies:
by 
Belk, Russell W., author.
Format: 
Books
Publication Date 
2013
Excerpt: 
Qualitative consumer & marketing research / Belk, Russell W., author.
Available: Copies:
Cover image for Product innovation toolbox : a field guide to consumer understanding and research
by 
Beckley, Jacqueline H.
Format: 
Books
Publication Date 
2012
Excerpt: 
Product innovation toolbox : a field guide to consumer understanding and research / Beckley
Available: Copies:
Cover image for Online consumer behavior : theory and research in social media, advertising, and e-tail
by 
Close, Angeline, editor.
Format: 
Books
Publication Date 
2012
Excerpt: 
Online consumer behavior : theory and research in social media, advertising, and e-tail / Close
Available: Copies:
by 
Bearden, William O., 1945-. Handbook of marketing scales.
Format: 
Books
Publication Date 
2011
Excerpt: 
Handbook of marketing scales : multi-item measures for marketing and consumer behavior research /
Available: Copies:
by 
Fennis, Bob Michaël, 1968-
Format: 
Books
Publication Date 
2016
Excerpt: 
Consumers -- Attitudes.
Available: Copies:
by 
Kotler, Philip, author.
Format: 
Books
Publication Date 
2016
Excerpt: 
relationships -- Analyzing consumer markets -- Analyzing business markets -- Tapping into global markets
Available: Copies:
by 
Dahl, Stephan, author.
Format: 
Books
Publication Date 
2015
Excerpt: 
Traditional Marketing Concepts -- Summary -- Research Directions -- Research Highlight: Netnography -- Case
Available: Copies:
by 
Schiffman, Leon G. (DE-588)154336181
Format: 
Books
Publication Date 
2015
Excerpt: 
Consumer behavior / Schiffman, Leon G. (DE-588)154336181
Available: Copies: