2 Results
00IIE
Cover image for Advertising : concept and copy
by 
Felton, George, 1947-
Format: 
Books
Publication Date 
2013
Excerpt: 
express them freshly and powerfully. A classic text now in a new edition, George Felton's Advertising
Available: Copies:
Cover image for Creative advertising : ideas and techniques from the world's best campaigns
by 
Pricken, Mario.
Format: 
Books
Publication Date 
2008
Excerpt: 
. Classic creative techniques -- 4.01. The morphological matrix -- 4.02. Osborn's checklist -- 4.03. Visual
Available: Copies: