Search Results for Relationship marketing.

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000IIE
Cover image for Advances in relationship marketing
Advances in relationship marketing
Advances in relationship marketing
by 
Payne, Adrian.
Inhaltsverzeichnis
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=007108218&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Format: 
Books
Publication Date 
1995
Excerpt: 
Advances in relationship marketing / Payne, Adrian.
Available: Copies:
Cover image for Relationship marketing : exploring relational strategies in marketing
Relationship marketing : exploring relational strategies in marketing
Relationship marketing : exploring relational strategies in marketing
by 
Egan, John, 1952-
Format: 
Books
Publication Date 
2001
Excerpt: 
Relationship marketing : exploring relational strategies in marketing / Egan, John, 1952-
Available: Copies:
Cover image for Total relationship marketing : marketing strategy moving from the 4Ps--product, price, promotion, place--of traditional marketing management to the 30Rs--the thirty relationships--of a new marketing paradigm
Total relationship marketing : marketing strategy moving from the 4Ps--product, price, promotion, place--of traditional marketing management to the 30Rs--the thirty relationships--of a new marketing paradigm
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