2 Results
00IIE
by 
Sargeant, Adrian.
Format: 
Books
Publication Date 
2001
Excerpt: 
Buying -- 4. Customer Acquisition -- 5. Building a Customer Database -- 6. Customer Retention - Building
Available: Copies:
by 
O'Malley, Lisa.
Format: 
Books
Publication Date 
1999
Excerpt: 
encourage loyalty and build customer relationships, and the impact of technology and ethical concerns.
Available: Copies: