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Cover image for The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directly

The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directly

Scott, David Meerman, author.

Contributor biographical information https://www.loc.gov/catdir/enhancements/fy1613/2015018031-b.html
Publisher description https://www.loc.gov/catdir/enhancements/fy1613/2015018031-d.html
Table of contents only https://www.loc.gov/catdir/enhancements/fy1613/2015018031-t.html

Format:

Books

Publication Date

2015

Excerpt:

/2015018031-b.html">https://www.loc.gov/catdir/enhancements/fy1613/2015018031-b.html</a>

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Website optimization : an hour a day

Page, Rich.

Contributor biographical information http://www.loc.gov/catdir/enhancements/fy1214/2012934988-b.html
Publisher description http://www.loc.gov/catdir/enhancements/fy1214/2012934988-d.html
Table of contents only http://www.loc.gov/catdir/enhancements/fy1214/2012934988-t.html

Format:

Books

Publication Date

2012

Excerpt:

/2012934988-b.html">http://www.loc.gov/catdir/enhancements/fy1214/2012934988-b.html</a>

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The findability formula : the easy, non-technical approach to search engine marketing

Lutze, Heather, 1969-

Table of contents http://catdir.loc.gov/catdir/toc/ecip0827/2008038668.html

Format:

Books

Publication Date

2009

Excerpt:

Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0827/2008038668.html">http://catdir

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e Boot camp : proven Internet marketing techniques to grow your business

Perlman, Corey, 1978-

Table of contents only http://www.loc.gov/catdir/toc/ecip0825/2008034574.html

Format:

Books

Publication Date

2009

Excerpt:

Table of contents only <a href="http://www.loc.gov/catdir/toc/ecip0825/2008034574.html">http://www

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DigiMarketing : the essential guide to new media & digital marketing

Wertime, Kent.

Table of contents http://catdir.loc.gov/catdir/enhancements/fy0829/2008297650-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0829/2008297650-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0829/2008297650-d.html

Format:

Books

Publication Date

2008

Excerpt:

Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy0829/2008297650-t.html">http

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Cover image for The new rules of marketing and PR : how to use news releases, blogs, podcasting, viral marketing, & online media to reach buyers directly

The new rules of marketing and PR : how to use news releases, blogs, podcasting, viral marketing, & online media to reach buyers directly

Scott, David Meerman.

Table of contents http://catdir.loc.gov/catdir/toc/ecip077/2006102241.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0741/2006102241-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0741/2006102241-d.html

Format:

Books

Publication Date

2007

Excerpt:

Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip077/2006102241.html">http://catdir

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Processing Web ads : the effects of animation and arousing content

Chung, Yongkuk.

Table of contents only http://www.loc.gov/catdir/toc/ecip0715/2007013385.html

Format:

Books

Publication Date

2007

Excerpt:

Table of contents only <a href="http://www.loc.gov/catdir/toc/ecip0715/2007013385.html">http://www

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Strategies and tools for corporate blogging

Cass, John (Gene John)

Table of contents only http://www.loc.gov/catdir/toc/ecip079/2007004083.html
Publisher description http://www.loc.gov/catdir/enhancements/fy0729/2007004083-d.html

Format:

Books

Publication Date

2007

Excerpt:

Table of contents only <a href="http://www.loc.gov/catdir/toc/ecip079/2007004083.html">http://www

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Marketing to the social web : how digital customer communities build your business

Weber, Larry.

Table of contents only http://www.loc.gov/catdir/toc/ecip0711/2007007064.html
Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0741/2007007064-b.html
Publisher description http://www.loc.gov/catdir/enhancements/fy0741/2007007064-d.html

Format:

Books

Publication Date

2007

Excerpt:

Table of contents only <a href="http://www.loc.gov/catdir/toc/ecip0711/2007007064.html">http://www

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The art of digital branding

Cocoran, Ian.

Table of contents http://catdir.loc.gov/catdir/toc/ecip0713/2007011449.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0711/2007011449-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0711/2007011449-d.html

Format:

Books

Publication Date

2007

Excerpt:

Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0713/2007011449.html">http://catdir

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Brands : meaning and value in media culture

Arvidsson, Adam.

Table of contents http://www.loc.gov/catdir/toc/ecip0510/2005009512.html

Format:

Books

Publication Date

2006

Excerpt:

Table of contents <a href="http://www.loc.gov/catdir/toc/ecip0510/2005009512.html">http://www

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Internet marketing : building advantage in the networked economy

Mohammed, Rafi.

Digital material
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0643/2002043195-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0665/2002043195-d.html

Format:

Books

Publication Date

2004

Excerpt:

Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy0643/2002043195-t.html">http

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