Search Results for Value.

Brands : meaning and value in media culture / Arvidsson, Adam.

; Chapter 2: Users and Co-creation of Value; Chapter 3: Brand and Anthropomorphic Marketing; Part II

Tactical Planning for Social Media Marketing -- Why: Value-Driven Social Media Marketing -- Who

Internet and mobile marketing in the digital ecosystem -- The supply chain becomes a value

metrics right, and then distil your digital data for maximum value for everything from R&D to customer

Economy -- Co-creation Concept -- Think Box: Service or Product? -- Value -- ThinkBox: Value -- Creating

: conclusions11 Social media and mobile -- User journey and value proposition -- Mobile social media experience

value -- Finding education in the social university -- Building communities of shared interest -- How

Internet marketing as part of the marketing communications mix -- The internet value chain

-- 6.2.Integrated design -- 6.3.Online value proposition -- 6.4.Customer orientation -- 6.5.Dynamic

: the new digital consumer -- Digitization : the rising value of information in products and services

dynamics -- 15.4.The impact of CRM -- 15.5.Marketing as value discipline -- 15.6.Strategic consequences for