Search Results for Strategic planning

IIE
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00IIE
Cover image for Marketing for hospitality and tourism
Marketing for hospitality and tourism
by 
Kotler, Philip.
Format: 
Books
Publication Date 
1999
Excerpt: 
hospitality and tourism marketing. -- 3. The role of marketing in strategic planning. -- 4. The marketing
Available: Copies:
Cover image for Sports marketing : a strategic perspective
Sports marketing : a strategic perspective
Sports marketing : a strategic perspective
by 
Shank, Matthew D.
Format: 
Books
Publication Date 
1999
Excerpt: 
Sports marketing : a strategic perspective / Shank, Matthew D.
Available: Copies:
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