2 Results
00IIE
Cover image for International marketing
by 
Cateora, Philip R.
Format: 
Books
Publication Date 
2002
Excerpt: 
international trade -- 3. History and geography: the foundations of cultural understanding -- 4. Cultural
Available: Copies:
Cover image for International marketing
by 
Cateora, Philip R.
Format: 
Books
Publication Date 
1999
Excerpt: 
marketing management : planning and organization -- Creating products for consumers in global markets
Available: Copies: