2 Results
00IIE
Cover image for Lifestyle market segmentation
by 
Cahill, Dennis J.
Format: 
Books
Publication Date 
2006
Excerpt: 
Lifestyle market segmentation / Cahill, Dennis J.
Available: Copies:
Cover image for Market segmentation : conceptual and methodological foundations
by 
Wedel, Michel.
Format: 
Books
Publication Date 
2000
Excerpt: 
Unobservable Bases: Values and Lifestyles. 17. Product-specific observable Bases: Response-based Segmentation
Available: Copies: