by
Aaker, David A., author.
Format:
Books
Publication Date
2013
Excerpt:
Cluster Analysis -- CHAPTER 21 Multidimensional Scaling and Conjoint Analysis -- CHAPTER 22 Presenting the
by
Bagozzi, Richard P.
Format:
Books
Publication Date
1994
Excerpt:
-squared Automatic Interaction Detection / Jay Magidson -- 5. Cluster Analysis in Marketing Research / Phipps Arabie