Search Results for Building.

Consumer behavior : building marketing strategy / Hawkins, Del I.

Youthnation : building remarkable brands in a youth-driven culture / Britton, Matt, 1975-, author

Strategic brand management : building, measuring, and managing brand equity / Keller, Kevin Lane

The new marketing : building strong marketing strategies in South Africa today / Burgess, Steven M.

. Building Customer Relationships Ch. 7. Service Recovery.

strategy: Creating value for target customers -- Products, services, and brands: Building customer value

6.0 enabler and environment. Understanding the tech enablers -- Building extended realities

. Products, Services, and Brands: Building Customer Value -- 9. Developing New Products and Managing the

: machines are cool, but humans are warm -- Data-driven marketing : building a data ecosystem for better

understanding the key principles of building enduring brands. This book presents a cohesive framework for brand

. Consumer-Driven Marketing Strategy -- 8. Products, Services, and Brands: Building Customer Value -- 9. New

"A revised new edition of the bestselling toolkit for creating, building, and maintaining a strong