by
McDaniel, Carl, Jr., 1941-
Format:
Books
Publication Date
2011
Excerpt:
marketing -- Segmenting and targeting markets -- Decision support systems and marketing research -- Product
by
Lamb, Charles W.
Format:
Books
Publication Date
2006 2005
Excerpt:
-- Decision support systems and marketing research -- Product decisions -- Product concepts -- Developing and
by
Boone, Louis E.
Format:
Books
Publication Date
2005
Excerpt:
, decision-support systems and sales forecasting. Part 3. Market segmentation and customer behavior. 8
by
Aaker, David A.
Inhaltsverzeichnis
Table of contents http://catdir.loc.gov/catdir/toc/onix03/97021710.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=007932683&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0706/97021710-d.html
Inhaltsverzeichnis Marketing research
Table of contents http://catdir.loc.gov/catdir/toc/onix03/97021710.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=007932683&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0706/97021710-d.html
Inhaltsverzeichnis Marketing research
Format:
Books
Publication Date
1998
Excerpt:
-- Learning Objectives -- Information Systems, Decision Support Systems, and Marketing Research -- Marketing