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Cover image for Winning the story wars : why those who tell--and live--the best stories will rule the future
by 
Sachs, Jonah, author.
Format: 
Books
Publication Date 
2012
Excerpt: 
like Old Spice, The Story of Stuff, Nike, the Tea Party, and Occupy Wall Street created and sustained
Available: Copies:
Cover image for The visionary package : using packaging to build effective brands
by 
Meyers, Herbert M.
Format: 
Books
Publication Date 
2005
Excerpt: 
? ; Changes in the store ; The visionary commodity ; The visionary snack ; The visionary tea bottle ; The
Available: Copies: