2 Results
00IIE
Cover image for Marketing management : knowledge and skills
by 
Peter, J. Paul.
Format: 
Books
Publication Date 
2001
Excerpt: 
Process. Marketing Information, Research, and Understanding the Target Market. Marketing Research: Process
Available: Copies:
Cover image for Marketing management
by 
Kotler, Philip.
Format: 
Books
Publication Date 
2000
Excerpt: 
Management -- Winning Markets: Market-Oriented Strategic Planning -- Corporate and Division Strategic
Available: Copies: