by
Kunde, Jesper.
Format:
Books
Publication Date
2000
Excerpt:
Corporate religion : building a strong company through personality and corporate soul / Kunde
by
Marconi, Joe.
Table of contents http://catdir.loc.gov/catdir/toc/mh023/99023371.html
Publisher description http://catdir.loc.gov/catdir/description/mh023/99023371.html
Publisher description http://catdir.loc.gov/catdir/description/mh023/99023371.html
Format:
Books
Publication Date
2000
Excerpt:
loyalty -- 4. When a brand gets into trouble -- 5. Brand "personality" and extension positioning : a brand