Search Results for Palgrave Macmillan.

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Cover image for Brand revolution : rethinking brand identity
Brand revolution : rethinking brand identity
Brand revolution : rethinking brand identity
by 
Sicard, Marie-Claude.
Format: 
Books
Publication Date 
2013
Excerpt: 
Palgrave Macmillan,
Available: Copies:
Cover image for Brandstorm : surviving and thriving in the new consumer-led marketplace
Brandstorm : surviving and thriving in the new consumer-led marketplace
Brandstorm : surviving and thriving in the new consumer-led marketplace
by 
Nickles, Elizabeth.
Format: 
Books
Publication Date 
2012
Excerpt: 
Palgrave Macmillan,
Available: Copies:
Cover image for The economy of brands
The economy of brands
The economy of brands
by 
Lindemann, Jan.
Format: 
Books
Publication Date 
2010
Excerpt: 
Palgrave Macmillan,
Available: Copies:
Cover image for Brands & gaming : the computer gaming phenomenon and its impact on brands and businesses
Cover image for Moment of truth : redefining the CEO's brand management agenda
Moment of truth : redefining the CEO's brand management agenda
Moment of truth : redefining the CEO's brand management agenda
by 
Bauer, Andreas.
Publisher description http://www.loc.gov/catdir/enhancements/fy0626/2005058610-d.html
Format: 
Books
Publication Date 
2006
Excerpt: 
Palgrave Macmillan,
Available: Copies:
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