2 Results
00IIE
Cover image for Brands & gaming : the computer gaming phenomenon and its impact on brands and businesses
by 
Nichols, David, 1967-
Format: 
Books
Publication Date 
2006
Excerpt: 
-- Behind the avatar : who plays games? -- Hankook Igyora! : the future of gaming -- Morphing giants : how
Available: Copies:
Cover image for Balanced brand : how to balance the stakeholder forces that can make or break your business
by 
Foley, John, 1955-
Format: 
Books
Publication Date 
2006
Excerpt: 
"Every stakeholder - customers, employees, shareholders, and community members - plays a role in
Available: Copies: