2 Results
00IIE
Cover image for Strategic brand management
by 
Elliott, Richard H., author.
Format: 
Books
Publication Date 
2018
Excerpt: 
-- Emotion and brands -- The symbolic meaning of brands -- Cultural meaning systems and brands -- Sec. 2
Available: Copies:
Cover image for Strategic human resource management
by 
Truss, Catherine.
Format: 
Books
Publication Date 
2012
Excerpt: 
core competencies and capabilities -- 6.3.3. Social capital advantage -- 6.3.4. Human process advantage
Available: Copies: