by
Morrison, Alastair M.
Format:
Books
Publication Date
2010
Excerpt:
. Sales Promotion and Merchandising -- 17. Personal Selling and Sales Management -- 18. Public Relations
by
Mancini, Marc, 1946-
Format:
Books
Publication Date
2010
Excerpt:
, modes of travel, local customs, lodging, itineraries, major attractions and sales strategies.
by
Holloway, J. Christopher.
Format:
Books
Publication Date
2004
Excerpt:
-- The sales function -- Tourism advertising -- The travel brochure -- Sales promotion for travel and
by
Kotler, Philip.
Format:
Books
Publication Date
1999
Excerpt:
policy. -- 15. Promoting products : advertising, direct marketing, and sales promotion. -- 16. Promoting