Search Results for Brand choice -- Research.

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Cover image for Consumer behavior analysis : (A) rational approach to consumer choice
Consumer behavior analysis : (A) rational approach to consumer choice
by 
Hantula, Donald A.
Format: 
Books
Publication Date 
2013
Excerpt: 
Consumer behavior analysis : (A) rational approach to consumer choice / Hantula, Donald A.
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Cover image for Self-medicated pharmaceuticals and the in-store brand experience : exploring the motivational influences for choosing "Your Poison" in today's paradise of self-help retails stores
Self-medicated pharmaceuticals and the in-store brand experience : exploring the motivational influences for choosing "Your Poison" in today's paradise of self-help retails stores
Cover image for Brands laid bare : using market research for evidence-based brand management
Brands laid bare : using market research for evidence-based brand management
by 
Ford, Kevin.
Format: 
Books
Publication Date 
2005
Excerpt: 
Brand choice -- Research.
Available: Copies:
Cover image for The effect of the celebrity brand on fashion choices of affluent teenage girls in Durban, and the effect of these choices on their identity development
The effect of the celebrity brand on fashion choices of affluent teenage girls in Durban, and the effect of these choices on their identity development
The effect of the celebrity brand on fashion choices of affluent teenage girls in Durban, and the effect of these choices on their identity development
by 
Blanca, Diana.
Format: 
Manuscript
Publication Date 
2005
Excerpt: 
The effect of the celebrity brand on fashion choices of affluent teenage girls in Durban, and the
Available: Copies:
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