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1. 
Cover image for What the CEO wants you to know : how your company really works
What the CEO wants you to know : how your company really works
What the CEO wants you to know : how your company really works
by 
Charan, Ram, author.
Format: 
Books
Publication Date 
2017
Excerpt: 
margins, to return on capital and accounts payable and receivable, from product quality to sales.
Available: Copies:
2. 
Cover image for Marketing methods to improve company strategy : applied tools and frameworks to improve a company's competitiveness using a network approach
Marketing methods to improve company strategy : applied tools and frameworks to improve a company's competitiveness using a network approach
Marketing methods to improve company strategy : applied tools and frameworks to improve a company's competitiveness using a network approach
by 
Neves, Marcos Fava.
Format: 
Books
Publication Date 
2010
Excerpt: 
-- How to build competitive advantage through sales force planning -- How to strategically build joint
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3. 
Cover image for The right tools for the job : on the use and performance of management tools and techniques
The right tools for the job : on the use and performance of management tools and techniques
The right tools for the job : on the use and performance of management tools and techniques
by 
Cox, Andrew W.
Contributor biographical information http://www.loc.gov/catdir/bios/hol059/2004048876.html
Publisher description http://www.loc.gov/catdir/description/hol053/2004048876.html
Table of contents http://www.loc.gov/catdir/toc/hol052/2004048876.html
Format: 
Books
Publication Date 
2005
Excerpt: 
. Tools and techniques for marketing and sales management -- Ch.5. The use of marketing and sales
Available: Copies:
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