Search Results for

How are tattoos, as a tool to create a personal brand, perceived by South Africans when encountered in the corporate world? : a collective case study on South African perspectives

An investigation into MTN's interaction with customers and how these can impact customer perception of their brand

To what extend does brand value and equity play a role in consumer perception in the context of 'freemium' games?

The feasibility of femvertising : an exploration of the effect of femvertising on female South African consumers' brand perceptions

An exploration of Discovery as a brand and its effectiveness on South African's wellness behaviour

How perceived customer value creates loyalty among a select group of Pick 'n Pay shoppers

Unusual anchors of luxury : luxury brands entering emerging markets

Investigating the customer decision journey in emerging market

Exploring the perception of female millenial consumers on celebrity endorser scandal : implications for purchase intent

Exploratory study to determine how digital brand strategy is an essential tool for brand building in participation age

Analysing how the EFF have built their brand in the last 4 years

A qualitative study to unpack how DS Sbu has used his personal brand to create awareness for MoFaya energy drink