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Cover image for The rules of CrossFit : a case study on CrossFit as a challenger brand to establish brand equity in modern sport
The rules of CrossFit : a case study on CrossFit as a challenger brand to establish brand equity in modern sport
The rules of CrossFit : a case study on CrossFit as a challenger brand to establish brand equity in modern sport
by 
Bouwer, Franscoe Carel.
Format: 
Manuscript
Publication Date 
2016
Available: Copies:
Cover image for How are tattoos, as a tool to create a personal brand, perceived by South Africans when encountered in the corporate world? : a collective case study on South African perspectives
How are tattoos, as a tool to create a personal brand, perceived by South Africans when encountered in the corporate world? : a collective case study on South African perspectives
Cover image for An investigation into MTN's interaction with customers and how these can impact customer perception of their brand
An investigation into MTN's interaction with customers and how these can impact customer perception of their brand
An investigation into MTN's interaction with customers and how these can impact customer perception of their brand
by 
Briedenhann, Chantel.
Format: 
Manuscript
Publication Date 
2016
Available: Copies:
Cover image for To what extend does brand value and equity play a role in consumer perception in the context of 'freemium' games?
To what extend does brand value and equity play a role in consumer perception in the context of 'freemium' games?
To what extend does brand value and equity play a role in consumer perception in the context of 'freemium' games?
by 
De Freitas, Joao.
Format: 
Manuscript
Publication Date 
2016
Available: Copies:
Cover image for An exploration of Discovery as a brand and its effectiveness on South African's wellness behaviour
An exploration of Discovery as a brand and its effectiveness on South African's wellness behaviour
An exploration of Discovery as a brand and its effectiveness on South African's wellness behaviour
by 
Breganski, Carla.
Format: 
Manuscript
Publication Date 
2016
Available: Copies:
Cover image for Digital marketing
Digital marketing
by 
Chaffey, Dave, 1963- author.
Format: 
Books
Publication Date 
2016
Available: Copies:
Cover image for The feasibility of femvertising : an exploration of the effect of femvertising on female South African consumer's brand perceptions
The feasibility of femvertising : an exploration of the effect of femvertising on female South African consumer's brand perceptions
Cover image for Figure drawing for artists : making every mark count
Figure drawing for artists : making every mark count
Figure drawing for artists : making every mark count
by 
Huston, Steve, author.
Format: 
Books
Publication Date 
2016
Available: Copies:
Cover image for Motion graphics : principles and practices from the ground up
Cover image for Advertising and integrated brand promotion
Cover image for Advertising media planning : a brand management approach
Cover image for AutoCAD 2016 and AutoCAD LT 2016 : essentials
AutoCAD 2016 and AutoCAD LT 2016 : essentials
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