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Cover image for Essentials of contemporary advertising
Essentials of contemporary advertising
Essentials of contemporary advertising
by 
Arens, William F.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0626/2005057672-t.html
Format: 
Books
Publication Date 
2007 2006
Available: Copies:
Cover image for The annual 2008 : advertising, media, marketing and branding
The annual 2008 : advertising, media, marketing and branding
The annual 2008 : advertising, media, marketing and branding
by 
Maggs, Jeremy.
Format: 
Books
Publication Date 
2007
Available: Copies:
Cover image for MadScam : kick-ass advertising without the Madison Avenue price tag
MadScam : kick-ass advertising without the Madison Avenue price tag
by 
Parker, George, 1937-
Format: 
Books
Publication Date 
2007
Available: Copies:
Cover image for Advertising : principles & practice
Advertising : principles & practice
by 
Wells, William, 1926-
Format: 
Books
Publication Date 
2006
Available: Copies:
Cover image for Advertising is dead : long live advertising!
Advertising is dead : long live advertising!
by 
Himpe, Tom.
Format: 
Books
Publication Date 
2006
Available: Copies:
Cover image for Advertising, promotion and other aspects of integrated marketing communications
Advertising, promotion and other aspects of integrated marketing communications
by 
Shimp, Terence A.
Format: 
Books
Publication Date 
2006
Available: Copies:
Cover image for Contemporary advertising
Contemporary advertising
by 
Arens, William F.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0623/2005041457-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0623/2005041457-d.html
Format: 
Books
Publication Date 
2006
Available: Copies:
Cover image for The annual 2007 : advertising, media, marketing and branding
The annual 2007 : advertising, media, marketing and branding
The annual 2007 : advertising, media, marketing and branding
by 
Maggs, Jeremy.
Format: 
Electronic Resources
Publication Date 
2006
Available: Copies:
Cover image for Apples, insights and mad inventors : an entertaining analysis of modern marketing
Apples, insights and mad inventors : an entertaining analysis of modern marketing
by 
Bullmore, J. J. D.
Format: 
Books
Publication Date 
2006
Available: Copies:
Cover image for Advertising strategy : creative tactics from the outside/in
Cover image for Advertising : concept and copy
Advertising : concept and copy
by 
Felton, George, 1947-
Format: 
Books
Publication Date 
2006
Available: Copies:
Cover image for The fundamentals of creative advertising
The fundamentals of creative advertising
by 
Burtenshaw, Ken.
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EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=354463
Format: 
Electronic Resources
Publication Date 
2006
Available: Copies:
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