275 Results
000000000000IIE
Cover image for Hospitality and travel marketing
by 
Morrison, Alastair M.
Format: 
Books
Publication Date 
2010
Excerpt: 
Research -- 7. Marketing Strategy: Market Segmentation and Trends -- 8. Marketing Strategy: Strategies
Available: Copies:
Cover image for Strategic information systems management
by 
Grant, Kevin, 1968-
Format: 
Books
Publication Date 
2010
Excerpt: 
Development -- Contemporary Information Systems Development (ISD) -- Dynamic Systems Development Method (DSDM
Available: Copies:
Cover image for Principles of marketing
by 
Kotler, Philip.
Format: 
Books
Publication Date 
2010
Excerpt: 
communications strategy -- Advertising and public relations -- Personal selling and sales promotion -- Direct and
Available: Copies:
by 
Werbach, Adam.
Format: 
Books
Publication Date 
2009
Excerpt: 
Strategy for sustainability : a business manifesto / Werbach, Adam.
Available: Copies:
Cover image for Armstrong's handbook of human resource management practice
by 
Armstrong, Michael, 1928-
Format: 
Books
Publication Date 
2009
Excerpt: 
Performance Management -- 39. 360-degree Feedback -- 40. Learning and Development Strategy -- 41. The Process
Available: Copies:
Cover image for The WTO, intellectual property, e-commerce, and the Internet
by 
Kariyawasam, Rohan, 1965-
Format: 
Books
Publication Date 
2009
Excerpt: 
-Country, Multi-Technology Analysis of the Determinants of IT Penetration / ICT and Development: East is East and
Available: Copies:
by 
Laljani, Narendra.
Format: 
Books
Publication Date 
2009
Excerpt: 
study unites the domains of strategy and leadership. It offers a new and insightful model of strategic
Available: Copies:
Cover image for Sourcing and supply chain management
by 
Handfield, Robert B.
Format: 
Books
Publication Date 
2009
Excerpt: 
: Strategic sourcing: Purchasing and category/commodity strategy development -- Supplier evaluation and
Available: Copies:
Cover image for International communications strategy : developments in cross-cultural communications, PR and social media
by 
Cambie, Silvia.
Format: 
Books
Publication Date 
2009
Excerpt: 
International communications strategy : developments in cross-cultural communications, PR and
Available: Copies:
Cover image for Managing training and development in South Africa
by 
Erasmus, Barney.
Format: 
Books
Publication Date 
2009
Excerpt: 
Managing training and development in South Africa / Erasmus, Barney.
Available: Copies:
by 
Weed, Mike.
Format: 
Books
Publication Date 
2009
Excerpt: 
tourism products -- Provision strategies -- Sports tourism as a diversification strategy in Malta -- Urban
Available: Copies: