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Transforming performance measurement : rethinking the way we measure and drive organizational success

Spitzer, Dean R.

Table of contents only http://www.loc.gov/catdir/toc/ecip0616/2006020651.html

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Books

Publication Date

2007

Excerpt:

Table of contents only <a href="http://www.loc.gov/catdir/toc/ecip0616/2006020651.html">http://www

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In search of a new logic for marketing : the foundation of contemporary marketing theory

Grönroos, Christian, 1947-

Table of contents only http://www.loc.gov/catdir/toc/ecip072/2006032096.html

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Books

Publication Date

2007

Excerpt:

Table of contents only <a href="http://www.loc.gov/catdir/toc/ecip072/2006032096.html">http://www

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On becoming a consumer : development of consumer behavior patterns in childhood

McNeal, James U.

Publisher description http://www.loc.gov/catdir/enhancements/fy0703/2006038018-d.html
Table of contents only http://www.loc.gov/catdir/toc/ecip075/2006038018.html

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Books

Publication Date

2007

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Table of contents only <a href="http://www.loc.gov/catdir/toc/ecip075/2006038018.html">http://www

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Herd how to change mass behaviour by harnessing our true nature

Earls, Mark.

Table of contents only http://www.loc.gov/catdir/toc/ecip0619/2006027031.html

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Books

Publication Date

2007

Excerpt:

Table of contents only <a href="http://www.loc.gov/catdir/toc/ecip0619/2006027031.html">http://www

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Karma queens, geek gods, and innerpreneurs

Rentel, Ron.

Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0703/2006033801-b.html
Table of contents only http://www.loc.gov/catdir/toc/ecip074/2006033801.html
Publisher description http://www.loc.gov/catdir/enhancements/fy0710/2006033801-d.html

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Books

Publication Date

2007

Excerpt:

Contributor biographical information <a href="http://www.loc.gov/catdir/enhancements/fy0703

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Processing Web ads : the effects of animation and arousing content

Chung, Yongkuk.

Table of contents only http://www.loc.gov/catdir/toc/ecip0715/2007013385.html

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Books

Publication Date

2007

Excerpt:

Table of contents only <a href="http://www.loc.gov/catdir/toc/ecip0715/2007013385.html">http://www

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Gender and consumption : domestic cultures and the commercialisation of everyday life

Casey, Emma.

Table of contents only http://www.loc.gov/catdir/toc/ecip0618/2006025024.html

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Books

Publication Date

2007

Excerpt:

Table of contents only <a href="http://www.loc.gov/catdir/toc/ecip0618/2006025024.html">http://www

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Shopping as an entertainment experience

Moss, Mark Howard, 1962-

Table of contents only http://www.loc.gov/catdir/toc/ecip075/2006038197.html

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Books

Publication Date

2007

Excerpt:

Table of contents only <a href="http://www.loc.gov/catdir/toc/ecip075/2006038197.html">http://www

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Delivering knock your socks off service

Performance Associates, Inc.

Table of contents only http://www.loc.gov/catdir/toc/ecip0615/2006018854.html

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Books

Publication Date

2007

Excerpt:

Table of contents only <a href="http://www.loc.gov/catdir/toc/ecip0615/2006018854.html">http://www

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How to deal with difficult customers : 10 simple strategies for selling to the stubborn, obnoxious, and belligerent

Anderson, Dave, 1961-

Table of contents only http://www.loc.gov/catdir/toc/ecip0613/2006014057.html

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Books

Publication Date

2007

Excerpt:

Table of contents only <a href="http://www.loc.gov/catdir/toc/ecip0613/2006014057.html">http://www

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Living brands

Nadeau, Raymond.

Table of contents only http://www.loc.gov/catdir/toc/ecip0615/2006018778.html

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Books

Publication Date

2007

Excerpt:

Table of contents only <a href="http://www.loc.gov/catdir/toc/ecip0615/2006018778.html">http://www

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Marketing management : a value-creation process

Dubois, Pierre-Louis.

Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0662/2006049380-b.html
Publisher description http://www.loc.gov/catdir/enhancements/fy0662/2006049380-d.html
Table of contents only http://www.loc.gov/catdir/enhancements/fy0662/2006049380-t.html

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Books

Publication Date

2007

Excerpt:

Contributor biographical information <a href="http://www.loc.gov/catdir/enhancements/fy0662

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