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Marketing management : a South African perspective

Cant, M. C. (Michael Colin), 1957- editor.

Format:

Books

Publication Date

2024

Excerpt:

evidence -- Marketing planning, implementation and control -- Marketing metrics-- International marketing

Available: Copies:

SMALL BUSINESS MANAGEMENT IN SOUTH AFRICA : launching and growing.

Barlow, DH

Format:

Books

Publication Date

2023

Excerpt:

SMALL BUSINESS MANAGEMENT IN SOUTH AFRICA : launching and growing. Barlow, DH

Available: Copies:

Strategic corporate social responsibility : a holistic approach to responsible and sustainable business

Haski-Leventhal, Debbie, author.

Format:

Books

Publication Date

2022

Excerpt:

business / Haski-Leventhal, Debbie, author.

Available: Copies:

Contemporary management principles

Brevis, Tersia, 1967-

EBSCO https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=3124101&site=ehost-live&scope=site

Format:

Books

Publication Date

2021

Excerpt:

responsibility and corporate governance -- Workforce diversity -- pt. III. Planning. Principles of planning

Available: Copies:

How to future : leading and sense-making in an age of hyperchange

Smith, Scott, 1967- author.

Format:

Books

Publication Date

2020

Excerpt:

Business planning.

Available: Copies:

Retail management : a strategic approach.

Berman, Barry, author.

Format:

Books

Publication Date

2018

Excerpt:

and sustaining relationships in retailing -- Strategic planning in retailing -- Situation analysis

Available: Copies:

Small business management : launching and growing entrepreneurial ventures

Longenecker, Justin G. (Justin Gooderl), 1917-2005, author.

Format:

Books

Publication Date

2017

Excerpt:

Small business management : launching and growing entrepreneurial ventures / Longenecker, Justin G

Available: Copies:

The nuts 'n bolts of media planning : a comprehensive industry guide

Belter, Luisa.

Format:

Books

Publication Date

2017

Excerpt:

The nuts 'n bolts of media planning : a comprehensive industry guide / Belter, Luisa.

Available: Copies:

Marketing management : a South African perspective

Cant, M. C. (Michael Colin), 1957- editor.

EBSCO https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1717689&site=ehost-live

Format:

Books

Publication Date

2017

Excerpt:

-- International marketing -- Marketing in emerging and developing countries -- Leadership in marketing -- Business-to-business

Available: Copies:

Advertising media planning : a brand management approach

Kelley, Larry D., 1955-

EBSCOhost https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=971616&site=ehost-live

Format:

Electronic Resources

Publication Date

2015

Excerpt:

Advertising media planning : a brand management approach / Kelley, Larry D., 1955-

Available: Copies:

Research methodology : business and management contexts

Bryman, Alan, author.

Format:

Books

Publication Date

2014

Excerpt:

Research methodology : business and management contexts / Bryman, Alan, author.

Available: Copies:

Contemporary management principles

Brevis, Tersia, 1967-

http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=707010&site=ehost-live

Format:

Books

Publication Date

2014

Excerpt:

responsibility and corporate governance -- Workforce diversity -- pt. III. Planning. Principles of planning

Available: Copies:

Effective business communication in organisations : preparing messages that communicate

Fielding, M. L. (Michael L.), author.

EBSCO http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=706997&site=ehost-live

Format:

Books

Publication Date

2014

Excerpt:

Effective business communication in organisations : preparing messages that communicate / Fielding

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Effective business communication in organisations : preparing messages that communicate

Fielding, M. L. (Michael L.), author.

EBSCO https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=3641516&site=ehost-live&scope=site

Format:

Books

Publication Date

2014

Excerpt:

Effective business communication in organisations : preparing messages that communicate / Fielding

Available: Copies:

Introduction to business management

Erasmus, Barney.

Format:

Books

Publication Date

2013

Excerpt:

Introduction to business management / Erasmus, Barney.

Available: Copies:

Marketing management : a South African perspective

Cant, M. C. (Michael Colin), 1957- editor.

http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=707001&site=ehost-live

Format:

Books

Publication Date

2013

Excerpt:

-- International marketing -- Marketing in emerging and developing countries -- Leadership in marketing -- Business-to-business

Available: Copies:

Professional practice for interior designers

Piotrowski, Christine M., 1947-

EBSCO https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=632421&site=ehost-live

Format:

Books

Publication Date

2013

Excerpt:

motivations and risks of business ownership ; Advantages and disadvantages of business ownership ; Functions

Available: Copies:

The nuts 'n bolts of media planning : a comprehensive industry guide

Belter, Luisa.

Format:

Books

Publication Date

2011 2010

Excerpt:

The nuts 'n bolts of media planning : a comprehensive industry guide / Belter, Luisa.

Available: Copies:

Best business practices for photographers

Harrington, John, 1966-

Publisher description http://catdir.loc.gov/catdir/enhancements/fy1212/2009933314-d.html
Table of contents only http://catdir.loc.gov/catdir/enhancements/fy1212/2009933314-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1303/2009933314-b.html

Format:

Books

Publication Date

2010

Excerpt:

Best business practices for photographers / Harrington, John, 1966-

Available: Copies:

Business model generation : a handbook for visionaries, game changers, and challengers

Osterwalder, Alexander, author.

Titelbild http://swbplus.bsz-bw.de/bsz322316979cov.htm

Format:

Books

Publication Date

2010

Excerpt:

Business planning.

Available: Copies:

Crafting and executing strategy : the quest for competitive advantage : concepts and cases

Thompson, Arthur A., 1940-

Table of contents http://catdir.loc.gov/catdir/toc/ecip0612/2006011853.html

Format:

Books

Publication Date

2007

Excerpt:

Business planning.

Available: Copies:

Applied business statistics : methods and Excel-based applications

Wegner, Trevor.

Format:

Books

Publication Date

2007

Excerpt:

Applied business statistics : methods and Excel-based applications / Wegner, Trevor.

Available: Copies:

Marketing research : tools & techniques

Bradley, Nigel, 1958-

Klappentext
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014913672&line_number=0002&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

2007 2006

Excerpt:

research applications -- Business-to-business research -- International research -- Audience research

Available: Copies:

Socrates & the fox : a strategic dialogue

Ilbury, Chantell.

Format:

Books

Publication Date

2007

Excerpt:

Business planning.

Available: Copies:

The brand gap : how to bridge the distance between business strategy and design : a whiteboard overview

Neumeier, Marty.

Inhaltsverzeichnis
Table of contents http://catdir.loc.gov/catdir/toc/fy0606/2006272689.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017053665&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom_att_2=simple_viewer&user=GUEST&pid=1595269

Format:

Books

Publication Date

2006

Excerpt:

The brand gap : how to bridge the distance between business strategy and design : a whiteboard

Available: Copies:

Media planning : art or science : a guide to the essentials of media planning

Muller, Gordon, 1952-

Format:

Books

Publication Date

2005

Excerpt:

Media planning : art or science : a guide to the essentials of media planning / Muller, Gordon

Available: Copies:

Strategy bites back : it is a lot more, and less, than you ever imagined--

Mintzberg, Henry.

Klappentext
Inhaltsverzeichnis
Klappentext
Table of contents http://catdir.loc.gov/catdir/toc/fy054/2004059515.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014741309&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

2005

Excerpt:

Strategische planning.

Available: Copies:

Advertising : principles & practice

Wells, William, 1926-

Format:

Books

Publication Date

2003

Excerpt:

. Advertising background, planning, and strategy -- The consumer audience -- Account planning and research

Available: Copies:

Beyond disruption : changing the rules in the marketplace

Dru, Jean-Marie.

Table of contents http://catdir.loc.gov/catdir/toc/wiley023/2002280694.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley046/2002280694.html
Publisher description http://catdir.loc.gov/catdir/description/wiley0310/2002280694.html

Format:

Books

Publication Date

2002

Excerpt:

, Interruption, Permission / Disruptive Media Planning / Disruption in Political Advertising / Disruption in

Available: Copies:

Leading the revolution : how to thrive in turbulent times by making innovation a way of life

Hamel, Gary.

Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0718/2003267645-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1204/2003267645-d.html

Format:

Books

Publication Date

2002

Excerpt:

Creative ability in business.

Available: Copies:

Strategy and the business landscape. core concepts

Ghemawat, Pankaj.

Format:

Books

Publication Date

2001

Excerpt:

Strategy and the business landscape. core concepts / Ghemawat, Pankaj.

Available: Copies:

Planning, designing and reporting research

Struwig, F. W.

Format:

Books

Publication Date

2001

Excerpt:

Planning, designing and reporting research / Struwig, F. W.

Available: Copies:

The mind of a fox : scenario planning in action

Ilbury, Chantell.

Format:

Books

Publication Date

2001

Excerpt:

The mind of a fox : scenario planning in action / Ilbury, Chantell.

Available: Copies:

Crafting and implementing strategy : text and readings

Thompson, Arthur A., 1940-

Format:

Books

Publication Date

1998

Excerpt:

Business planning.

Available: Copies:

Driving brand value : using integrated marketing to manage profitable stakeholder relationships

Duncan, Tom (Thomas R.)

Format:

Books

Publication Date

1997

Excerpt:

interactivity purposeful -- Market the mission -- Use zero based planning strategy -- Use cross functional

Available: Copies:

Basic marketing : a global-managerial approach

Perreault, William D.

Format:

Books

Publication Date

1996

Excerpt:

-- Pricing objectives and policies -- Price setting in the business world -- Developing innovative marketing

Available: Copies:

Thinking strategically : the competitive edge in business, politics, and everyday life

Dixit, Avinash K.

Inhaltsverzeichnis Thinking strategically

Format:

Books

Publication Date

1991

Excerpt:

Thinking strategically : the competitive edge in business, politics, and everyday life / Dixit

Available: Copies:

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