Search Results for Sales promotion.

Advertising and sales promotion / Koekemoer, Ludi.

Advertising and sales promotion strategy / Tellis, Gerard J., 1950-

Hospitality sales and promotion : strategies for success / Taylor, Derek, 1932 August 5-

Promotion : advertising, publicity, personal selling, sales promotion / Stanley, Richard E.

Sales promotion : how to create, implement and integrate campaigns that really work. Mullin, Roddy.

, advertising, public relations, direct marketing, market research, sales promotion, / Clemente, Mark N.

Market place : an insight into advertising, marketing, research, sales promotion.

Sales promotion.

communications strategy -- Advertising and public relations -- Personal selling and sales promotion -- Digital

Strategy -- 15. Advertising and Public Relations -- 16. Personal Selling and Sales Promotion -- 17. Direct

Sales promotion.

. Tourism distribution -- 11. Promoting and advertising tourism products -- 12. Sales promotion and personal

Sales promotion.

Sales promotion -- Textbooks.

Sales promotion.

-- 13. Promotions in the marketing mix -- 14. Advertising, public relations and sales promotion -- 15

Management -- Customer Profitability -- Sales Force And Channel Management -- Pricing Strategy -- Promotion

communication strategies -- Marketing communications -- Advertising, public relations, and sales promotion

Sales promotion.

Advertising and integrated brand promotion / O'Guinn, Thomas C.

Marketing fashion : strategy, branding and promotion / Posner, Harriet, author.

-- Promotional strategy and new media -- Advertising, sales promotion and public relations -- Persoanl selling

-- Global marketing communications decisions ii: sales promotion, personal selling, and special forms of

Sales promotion.

-health / Stefan Callens and Laura Boddez -- Promotion and sales of self-tests on the Internet / Elke Sleurs

-- 15. Advertising and Public Relations -- 16. Personal Selling and Sales Promotion -- 17. Direct and

Clients -- The sales promotion letter -- The circular -- Reply to a letter of enquiry -- Reply to a letter

Sales promotion.

-- Electronic media -- Social media -- Mobile media -- Out-of-home and transit -- Direct marketing and sales

-- section 7. Advertising/promotion metrics -- section 8. Direct marketing metrics -- section 9. Online

Sales promotion.

wholesaling -- Communicating customer value: advertising and public relations -- Sales promotion and selling

-- Price -- Place -- Promotion -- People -- Process -- Physical evidence -- Further reading -- References.

Sales promotion -- Management.

; Setting a price ; Sales promotion ; Advertising ; Public relations ; Sponsorship ; Personal selling

.Product -- 2.6.Price -- 2.7.Place -- 2.8.Promotion -- 2.9.People -- 2.10.Physical evidence -- 2.11.Process

-- Sales : an unavoidable reality -- Absorb like a sponge -- The importance of taking a worldview -- Self-promotion

Guild of America -- Contract -- Demonstration recordings -- Local promotion -- Promotion by mail and

communication -- Promotion : advertising and sales promotion -- Promotion : direct and digital marketing

Sales promotion.

Advertising and promotions : an integrated brand approach / Semenik, Richard J.

management, sales promotion, direct mail, the internet and direct marketing -- Pricing -- Modifying the

forms of communication -- Distribution management -- Sales management -- Direct marketing

Sales promotion.

-- Copywriting for out-of-home media -- Copywriting for sales promotion -- Conclusions -- Exercises -- Chapter 14

-- Advertising and public relations -- Sales promotion and personal selling -- Pricing concepts -- Setting the

Sales promotion -- South Africa.

. Sales Promotion and Merchandising -- 17. Personal Selling and Sales Management -- 18. Public Relations

Sales promotion.

communications strategy -- Advertising and public relations -- Personal selling and sales promotion -- Direct and

and media planning -- Public relations and hybrid marketing communications -- Sales and sales

products : public relations and sales promotion -- Professional sales -- Direct and online marketing

: employees as ambassadors -- Beyond 'customer is king': sales and marketing promotion -- Media relations: a

Sales promotion.

Sales promotion.

BUSINESS -- Small Business Marketing: Product and Pricing Strategies -- Small Business Promotion: Capturing

management -- 10. Value chain strategy -- 11. Pricing strategy -- 12. Promotion, advertising, and sales

Sales promotion.

Sales promotion.

Sales promotion.

objectives and strategies -- 7. Advertising and sales promotion strategies -- 8. Sales strategies -- 9. Price

placements, events, sponsorships and packaging -- Publicity and public relations -- Sales promotion

-- Relationship building : direct marketing, personal selling, and sales promotion -- Relationship building

and consistent HR policies and practices -- Slow promotion and rewards for teamwork -- Hoshin Kanri

Sales promotion.

Sales promotion.

branded merchandise -- Pricing strategies -- Promotions -- Sales -- Promotional licensing and sponsorship

Sales promotion.

. Sales promotion -- 16. Direct marketing.

strategies -- The communication plan: 1. the advertising and sales promotion plans -- The communication plan

points -- 43. Cost per gross rating point -- 44. Sales premiums -- 45. Promotion profit -- 46. Response

Management -- Pricing Strategy for Business Markets Business Marketing Communications: Advertising and Sales

-- Sales promotion -- Channels of distribution -- Direct channels of distribution: personal selling and

-ending case : chick-fil-A : effective advertising messages -- 15. Direct response -- 16. Sales promotion

City promotion.

Sales promotion.

-- Chapter 18 -- Managing Mass Communications: Advertising, Sales Promotion, Events Public Relations

. 12. Promotion, advertising, and sales promotion strategies -- Ch. 13. Sales force, Internet, and

: communication and promotion policy and advertising -- Promoting products : public relations and sales promotion

communications -- Advertising and public relations -- Sales promotion and personal selling -- Pricing decisions

Sales promotion.

strategy. 17. Integrated marketing communications -- 18. Advertising, sales promotion and public relations

Introduction -- Advertising -- Media planning -- Personal selling -- Sales promotion -- Public

Sales promotion.

sales promotion -- 13. Language, culture and communication -- 14. Intercultural marketing communications

Sales promotion.

Merchandising: Sales Promotion: Promotion Planning -- Branding -- APPENDIX AA -- Principles of

Sales promotion.

-- The sales function -- Tourism advertising -- The travel brochure -- Sales promotion for travel and

Sales promotion.

-- Integrated marketing communication strategy -- Advertising, sales promotion, and public relations -- Personal

building: direct marketing, personal selling, and sales promotion -- Relationship building: public

strategy for business markets. -- 16. Business marketing communications: advertising and sales promotion

Sales promotion.

concepts in the promotion aspect of marketing with coverage of advertising, sales promotion, public

-- pt. 5. Integrating marketing communication elements -- Sales promotion -- Public relations -- Retail

: communication and promotion policy and advertising -- Promoting products: public relations and sales promotion

Sales promotion -- Problems, exercises, etc.

Sales promotion.

Sales promotion.

-term profitability : advertising versus sales promotion / Alex Biel -- How advertising works in the total

: introduction to integrated marketing communications -- Personal selling -- Advertising and sales promotion

strategies -- The communication plan : the advertising and sales promotion plans -- The communication plan

and the travel trade; communications; advertising; sales promotion and merchandising; sales management

Sales promotion.

, and sales promotion -- Introduction to pricing concepts -- Pricing strategies and tactics.

communication plan : advertising and sales promotion -- The communication plan : sales -- The pricing plan

Sales promotion.

Marketing Tools in Travel and Tourism -- Advertising and public relations -- Sales promotion, merchandising

: Advertising and Sales Promotion. Personal Selling. Distribution Strategy. Pricing Strategy. Marketing in

. Strategies for marketing, sales, and promotion -- 9. Strategies for purchasing and support activities: from

Sales promotion.

Sales promotion.

objectives and strategies -- 7. The communication plan : the advertising and sales promotion plans -- 8. The

policy. -- 15. Promoting products : advertising, direct marketing, and sales promotion. -- 16. Promoting

-- Congratulating a sales person for a testimonial -- Congratulating a sales person on a large sale -- Contacting a

: special issues for the small business -- The global advertising and promotion effort -- Personal selling

Sales promotion.

-- Ethical and social pressures. ADM: price fixing and political cronyism. Met Life: deceptive sales tactics.

-range forecasting systems -- Tactical marketing information systems ; Sales management systems ; Advertising and

Sales promotion -- South Africa.

Promotion. 10. Relationship Building: Public Relations, Sponsorship, and Corporate Advertising -- Pt. 4

Service -- Ch. 15. Planning and Developing the Sales Force -- Ch. 16. Organizing and Controlling a Sales

Sales promotion -- Planning.

relations, merchandising and sales promotion -- 6. Food-menus and beverage lists -- 7. An overall view of

Sales promotion.

sales promotion -- 9. Promotion strategy : personal selling -- 10. Distribution strategy -- 11. Pricing

Sales promotion.

Sales promotion.

; conducting an accurate situation analysis; formulating problems and opportunities; setting realistic sales

and Credit Strategies -- 15. Promotion: Personal Selling, Advertising, and Sales Promotion -- 16

-- introduction to integrated marketing communications -- Personal selling -- Advertising and sales promotion

objectives and strategies -- 7. The communication plan: 1 The advertising and sales promotion plans -- 8. The

Logistics. Ch. 14. Retailing --Sect. V. Promotion. Ch. 15. The Promotion Effort. Ch. 16. Advertising. Ch. 17

can counter gray market imports / Can sales promotion go global? / Hoover : multinational product

. The product or service. Pricing and promotion. Promotion and advertising. Cost of promotion. Product

Sales promotion.

Sales promotion.

promotion mix strategies -- Designing effective advertising programs -- Designing sales promotion and public

Sales promotion.