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Humorous television advertisements : the impact of humorous television advertisements on consumer consumption

Whitfield, Alexander.

Format:

Manuscript

Publication Date

2013

Excerpt:

Humorous television advertisements : the impact of humorous television advertisements on consumer

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Kim Kardashian, we are watching you : reality television and its branding as perceived by Generation-Y over the past decade

Yuter, Gina.

Format:

Manuscript

Publication Date

2012

Excerpt:

Kim Kardashian, we are watching you : reality television and its branding as perceived by

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One show : advertising's best print, design, radio and television. Vol. 28.

Format:

Books

Publication Date

2007

Excerpt:

One show : advertising's best print, design, radio and television. Vol. 28.

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Milking the rhino

Simpson, David E.

Format:

Video disc

Publication Date

2009

Excerpt:

Independent lens (Television program)

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Einstein's big idea

Johnstone, Gary, 1959-

Format:

Video disc

Publication Date

2005

Excerpt:

WGBH (Television station : Boston, Mass.)

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Die fetten Jahre sind vorbei! : the Edukators

Weingartner, Hans, film producer, film director, screenwriter.

Connect to reviews of this title online

Format:

Video disc

Publication Date

2005 2004

Excerpt:

Association relative à la télévision européenne, production company.

Available: Copies:

Kochuu : Japanese architecture, influence & origin

Wachtmeister, Jesper.

Format:

Video disc

Publication Date

2003

Excerpt:

Sveriges television.

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Media studies. Volume 3, Media content and media audiences

Fourie, Pieter J. (Pieter Jacobus), 1950- editor.

Format:

Books

Publication Date

2018

Excerpt:

; Psychoanalysis and television.

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The craft of criticism : critical media studies in practice

Kackman, Michael, editor.

Format:

Books

Publication Date

2018

Excerpt:

, like intertextuality and cultural geography. Film and television are at the heart of the collection

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Keywords for media studies

Ouellette, Laurie, editor.

Format:

Books

Publication Date

2017

Excerpt:

television studies, film studies, sound studies, games studies, and more, each of the 65 essays in the volume

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Video production handbook

Owens, Jim, 1957- author.

EBSCO https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1486923&site=ehost-live&scope=site

Format:

Books

Publication Date

2017

Excerpt:

-- Working with the talent -- Audio for video -- Lighting for video -- The background -- Television graphics

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Media and society

O'Shaughnessy, Michael, 1951- author.

Format:

Books

Publication Date

2016

Excerpt:

analyses representations of the world found in films, television, advertisements, news and online to

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Slay the dragon : writing great video games

Bryant, Robert Denton, 1963-

View record details on Penryn Campus Library Catalogue

Format:

Books

Publication Date

2015

Excerpt:

The video-game business dwarfs movies and television in revenues and is now beginning to catch up

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Creative strategy in advertising

Drewniany, Bonnie L., author.

Format:

Books

Publication Date

2014

Excerpt:

-- Radio : can you see what I'm saying? -- Television : the power of sight, sound, and motion -- Direct

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Advertising : concept and copy

Felton, George, 1947-

Format:

Books

Publication Date

2013

Excerpt:

: Establishing Voice ; Words II: Writing Well ; Interactive Advertising and Social Media ; Television and Video

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The handbook of media and communication research : qualitative and quantitative methodologies

Jensen, Klaus Bruhn.

Format:

Books

Publication Date

2012

Excerpt:

reality television / Annette Hill -- The multi-grounded theory of parental mediation : exploring the

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Visual methodologies : an introduction to researching with visual materials

Rose, Gillian, 1962-

Format:

Regular print

Publication Date

2012

Excerpt:

seeing -- To audience studies and beyond : ethnographies of television audiences, fans and users

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Cover image for The creative direction of TV adverts in luxury car brands in comparison to economy class car brands subsequent to the 2008 global economic recession

The creative direction of TV adverts in luxury car brands in comparison to economy class car brands subsequent to the 2008 global economic recession

Ward, Katherine.

Format:

Manuscript

Publication Date

2012

Excerpt:

Television advertising.

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Visual communication : images with messages

Lester, Paul Martin.

Table of contents http://catdir.loc.gov/catdir/enhancements/fy1212/2009936693-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1105/2009936693-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1212/2009936693-d.html

Format:

Books

Publication Date

2011

Excerpt:

, whether it's graphic design, photography, television, video, or interactive media. And because it's packed

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Cover image for The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, & viral marketing to reach buyers directly

The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, & viral marketing to reach buyers directly

Scott, David Meerman.

Cover image http://catalogimages.wiley.com/images/db/jimages/9781118026984.jpg

Format:

Books

Publication Date

2011

Excerpt:

and marketing -- Television's Eugene Mirman is very nice and likes seafood -- Facebook: not just for

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How to create a portfolio & get hired : a guide for graphic designers and illustrators

Taylor, Fig.

Format:

Books

Publication Date

2010

Excerpt:

; Television and film ; Computer games development ; Greeting cards -- Research and cold-calling. Why research

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Art & copy

Pray, Doug, director.

Format:

Video disc

Publication Date

2010 2009

Excerpt:

Documentary television programs.

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Cultural theory and popular culture : an introduction

Storey, John, 1950-

Table of contents http://catdir.loc.gov/catdir/toc/ecip0827/2008036667.html

Format:

Books

Publication Date

2009

Excerpt:

Jameson ; Postmodern pop music ; Postmodern television ; Postmodernism and the pluralism of value ; The

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Advertising : concept and copy

Felton, George, 1947-

Format:

Books

Publication Date

2006

Excerpt:

: writing well -- Television -- Radio -- Other media and genres -- How to be creative -- How to write a

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Cover image for A concise guide to the Loerie Awards 2006 : recognising, rewarding and fostering creative excellence in advertising, communication and design.

A concise guide to the Loerie Awards 2006 : recognising, rewarding and fostering creative excellence in advertising, communication and design.

Format:

Books

Publication Date

2006

Excerpt:

Television advertising -- Awards -- South Africa.

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The Loerie Awards 2006.

Format:

Books

Publication Date

2006

Excerpt:

Television advertising -- Awards -- South Africa.

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Advertising strategy : creative tactics from the outside/in

Altstiel, Tom.

Table of contents http://catdir.loc.gov/catdir/enhancements/fy0659/2005012623-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0734/2005012623-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0659/2005012623-d.html

Format:

Books

Publication Date

2006

Excerpt:

-- Radio -- Television -- Internet -- Promotions and point of purchase -- Business-to-business -- Selling

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Media and society : an introduction

O'Shaughnessy, Michael, 1951-

Table of contents http://catdir.loc.gov/catdir/enhancements/fy0637/2006273483-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0637/2006273483-d.html

Format:

Books

Publication Date

2005

Excerpt:

in their advertisements, film, television, photographs, language and music. It clearly and simply

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The work of director Anton Corbijn

Corbijn, Anton.

Format:

Video disc

Publication Date

2005

Excerpt:

Television commercials.

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The work of director Jonathan Glazer

Glazer, Jonathan.

Format:

Video disc

Publication Date

2005

Excerpt:

Television advertising -- Production and direction.

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Life after the 30-second spot : energize your brand with a bold mix of alternatives to traditional advertising

Jaffe, Joseph, 1970-

Table of contents http://catdir.loc.gov/catdir/toc/ecip055/2005000050.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0621/2005000050-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0621/2005000050-d.html

Format:

Books

Publication Date

2005

Excerpt:

mainly on print, radio, and, in particular, television aren't nearly as effective as they once were. You

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The advertised mind : groundbreaking insights into how our brains respond to advertising

Du Plessis, Erik.

Table of contents http://catdir.loc.gov/catdir/toc/ecip056/2005001178.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0715/2005001178-d.html
Dawsonera http://www.dawsonera.com/depp/reader/protected/external/AbstractView/S9780749445782

Format:

Books

Publication Date

2005

Excerpt:

, learning and memory -- The Adtrack database -- Television advertisement length -- Television frequency

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The wisdom of crowds : why the many are smarter than the few

Surowiecki, James, 1967-

Format:

Books

Publication Date

2005

Excerpt:

?: Coordination in a Complex World -- Society Does Exist: Taxes, Tipping, Television, and Trust -- Traffic: What

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Changing the fourth estate : essays on South African journalism

Hadland, Adrian.

Table of contents http://catdir.loc.gov/catdir/toc/fy0605/2005464398.html
http://www.hsrcpress.ac.za/
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0708/2005464398-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0708/2005464398-d.html

Format:

Books

Publication Date

2005

Excerpt:

matter -- The art of cartooning -- Designing stories -- In the editor's chair -- Reporting for television

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The one show : advertising's best print, design, radio and TV. Volume 26.

Smith, Bob.

Format:

Books

Publication Date

2004

Excerpt:

branding, television, and radio.

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Hey, Whipple, squeeze this : a guide to creating great ads

Sullivan, Luke.

Table of contents http://catdir.loc.gov/catdir/toc/wiley032/2003267430.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley045/2003267430.html
Publisher description http://catdir.loc.gov/catdir/description/wiley038/2003267430.html

Format:

Books

Publication Date

2003

Excerpt:

: some advice on making television commercials -- Radio is hell, but it's a dry heat : some advice on

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Rules of play : game design fundamentals

Tekinbaş, Katie Salen.

Additional Information at Google Books
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=010269190&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://www.gbv.de/dms/ilmenau/toc/369665058.PDF
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=010269190&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=010269190&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

2003

Excerpt:

Publisher's description: As pop culture, games are as important as film or television--but game

Available: Copies:

Giants of enterprise : seven business innovators and the empires they built

Tedlow, Richard S.

Format:

Books

Publication Date

2003 2001

Excerpt:

-- Charles Revson and Revlon : consumer packaged goods and the television revolution -- Sam Walton : all

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Understanding media : the extensions of man

McLuhan, Marshall, 1911-1980.

Inhaltsverzeichnis
Table of contents http://catdir.loc.gov/catdir/toc/ecip044/2003012174.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=010372473&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=1985174&custom_att_2=simple_viewer

Format:

Books

Publication Date

2003

Excerpt:

-- Movies: The reel world -- Radio: The tribal drum -- Television: The timid giant -- Weapons: War of the

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Graphic design : a concise history

Hollis, Richard.

Format:

Books

Publication Date

2002

Excerpt:

in brochures and magazines, advertising, corporate identity, television and electronic media, and the

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Century of the self Volume [Episode] 1

Curtis, Adam.

Format:

Visual Materials

Publication Date

2002

Excerpt:

RDF Television,

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Remediation : understanding new media

Bolter, J. David, 1951-

Klappentext
Inhaltsverzeichnis

Format:

Books

Publication Date

2000

Excerpt:

-- Mediated spaces -- Television -- The World Wide Web -- Ubiquitous computing -- Convergence -- The

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The tipping point : how little things can make a big difference

Gladwell, Malcolm, 1963-

Publisher description http://catdir.loc.gov/catdir/enhancements/fy0914/99047576-d.html

Format:

Books

Publication Date

2000

Excerpt:

of mouth. He analyzes fashion trends, smoking, children's television, direct mail, and the early days

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Ad worlds : brands, media, audiences

Myers, Greg, 1954-

Format:

Books

Publication Date

1999

Excerpt:

, Integration. Posters and space. keywords: Poster, Public. Television commercials, channels, and times

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Advertising to children : concepts and controversies

Macklin, M. Carole.

Table of contents http://catdir.loc.gov/catdir/enhancements/fy0656/99006231-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0656/99006231-d.html

Format:

Books

Publication Date

1999

Excerpt:

Television advertising and children -- United States.

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Representation : cultural representations and signifying practices

Hall, Stuart, 1932-2014.

Table of contents http://catdir.loc.gov/catdir/enhancements/fy0656/96071228-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0656/96071228-d.html

Format:

Books

Publication Date

1997

Excerpt:

narratives in television soap operas." "The book discusses contested and critical questions of meaning, truth

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The question of equality : lesbian and gay politics in America since Stonewall

Deitcher, David.

Format:

Books

Publication Date

1995

Excerpt:

public television documentary series of the same name - the first ever to deal with this subject, and

Available: Copies:

The Art of human-computer interface design

Laurel, Brenda.

Format:

Books

Publication Date

1990

Excerpt:

-- Realness and interactivity / Michael Naimark -- Integrating computers and television / Douglas Crockford

Available: Copies:

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