Skip to:ContentBottom

Dark marketing : an investigation into the effects of dark marketing strategies in the blended whiskey industry in the Western Cape

Cover image for Dark marketing : an investigation into the effects of dark marketing strategies in the blended whiskey industry in the Western Cape
Dark marketing : an investigation into the effects of dark marketing strategies in the blended whiskey industry in the Western Cape
Title:
Dark marketing : an investigation into the effects of dark marketing strategies in the blended whiskey industry in the Western Cape
Author:
Smit, Justin.
Personal Author:
Smit, Justin.
Publication Information:
2013.
Physical Description:
42 pages
General Note:
Dissertation (honours)--Independent Institute of Education, Sandton, 2013.
Added Corporate Author:
Independent Institute of Education. Vega School of Brand Leadership.
Copies:
Go to:Top of Page