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Cover image for An exploratory case study on how international make-up brands utilize black international celebrity endorsements, in their brand communications strategies when marketing to black female South African consumers
An exploratory case study on how international make-up brands utilize black international celebrity endorsements, in their brand communications strategies when marketing to black female South African consumers
An exploratory case study on how international make-up brands utilize black international celebrity endorsements, in their brand communications strategies when marketing to black female South African consumers
by 
Metele, Chwayita.
Format: 
Manuscript
Publication Date 
2013
Excerpt: 
An exploratory case study on how international make-up brands utilize black international celebrity
Available: Copies:
Cover image for The informative content, creative strategies and visual images used in magazine advertisements by make-up brands to create impact, stimulate interest and sell foundation and pressed powder to black consumers : a content analysis
The informative content, creative strategies and visual images used in magazine advertisements by make-up brands to create impact, stimulate interest and sell foundation and pressed powder to black consumers : a content analysis
The informative content, creative strategies and visual images used in magazine advertisements by make-up brands to create impact, stimulate interest and sell foundation and pressed powder to black consumers : a content analysis
by 
Minnaar, Ninette.
Format: 
Manuscript
Publication Date 
2011
Excerpt: 
make-up brands to create impact, stimulate interest and sell foundation and pressed powder to black
Available: Copies:
Cover image for Designing the psychological make-up of the consumer who buys counterfeit brands
Designing the psychological make-up of the consumer who buys counterfeit brands
Designing the psychological make-up of the consumer who buys counterfeit brands
by 
Lekota, Motlalepusho.
Format: 
Manuscript
Publication Date 
2008
Excerpt: 
Designing the psychological make-up of the consumer who buys counterfeit brands / Lekota
Available: Copies:
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