Search Results for Young consumers.

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Cover image for Fashion involvement and social identity of young adult consumers : an explorative study of Cape Town University students
Fashion involvement and social identity of young adult consumers : an explorative study of Cape Town University students
Fashion involvement and social identity of young adult consumers : an explorative study of Cape Town University students
by 
Sokanyile, Zimkhitha.
Format: 
Manuscript
Publication Date 
2014
Excerpt: 
Fashion involvement and social identity of young adult consumers : an explorative study of Cape
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Cover image for Peer pressure, wealth signals and consumerism : an analysis of the social branding pressures that influence young women's purchasing decisions of clothing brands today
Peer pressure, wealth signals and consumerism : an analysis of the social branding pressures that influence young women's purchasing decisions of clothing brands today
Cover image for Escaping the material : an explorative study on the psyches of South African generation Y fashion consumers
Escaping the material : an explorative study on the psyches of South African generation Y fashion consumers
Escaping the material : an explorative study on the psyches of South African generation Y fashion consumers
by 
Naidoo, Marisha.
Format: 
Manuscript
Publication Date 
2012
Excerpt: 
Young consumers -- South Africa.
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Cover image for A qualitative study in evaluating the effects of celebrity endorsments in the media on young South African women.
A qualitative study in evaluating the effects of celebrity endorsments in the media on young South African women.
A qualitative study in evaluating the effects of celebrity endorsments in the media on young South African women.
by 
Dawson, Candice Kim.
Format: 
Manuscript
Publication Date 
2011
Excerpt: 
A qualitative study in evaluating the effects of celebrity endorsments in the media on young South
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Cover image for Analysis on the product placement of pop culture brands in the TV series Gossip Girl as perceived by generation ...
Analysis on the product placement of pop culture brands in the TV series Gossip Girl as perceived by generation ...
Analysis on the product placement of pop culture brands in the TV series Gossip Girl as perceived by generation ...
by 
Khumalo, Philani.
Format: 
Manuscript
Publication Date 
2010
Excerpt: 
Young consumers.
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Cover image for Gaining insights into the behaviour and mind set of the "Mzansi youth" marketing segment of the black middle class in South Africa
Gaining insights into the behaviour and mind set of the "Mzansi youth" marketing segment of the black middle class in South Africa
Gaining insights into the behaviour and mind set of the "Mzansi youth" marketing segment of the black middle class in South Africa
by 
De Wet, Adrian.
Format: 
Manuscript
Publication Date 
2009
Excerpt: 
Young consumers -- South Africa.
Available: Copies:
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