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The psychology of advertising

Fennis, Bob Michaël, 1968- author.

Format:

Books

Publication Date

2021

Excerpt:

overview of psychological theorizing and research on the impact of online and offline advertising and

Available: Copies:

Get up to speed with online marketing : how to use websites, blogs, social networking and much more

Reed, Jon, 1971-

Format:

Books

Publication Date

2011

Excerpt:

Get up to speed with online marketing : how to use websites, blogs, social networking and much more /

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The findability formula : the easy, non-technical approach to search engine marketing

Lutze, Heather, 1969-

Table of contents http://catdir.loc.gov/catdir/toc/ecip0827/2008038668.html

Format:

Books

Publication Date

2009

Excerpt:

The findability formula : the easy, non-technical approach to search engine marketing / Lutze

Available: Copies:

Internet marketing : strategy, implementation and practice

Chaffey, Dave, 1963-

Format:

Books

Publication Date

2009

Excerpt:

Internet marketing : strategy, implementation and practice / Chaffey, Dave, 1963-

Available: Copies:

Special events : event leadership for a new world

Goldblatt, Joe Jeff, 1952-

Table of contents http://catdir.loc.gov/catdir/toc/ecip0417/2004008519.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0616/2004008519-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0616/2004008519-d.html

Format:

Books

Publication Date

2005

Excerpt:

, public relations, promotions, and sponsorship -- Online marketing -- Risk management : legal and

Available: Copies:

Journalism ethics : arguments and cases

Hirst, Martin.

Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0724/2004484451-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0621/2004484451-d.html

Format:

Books

Publication Date

2005

Excerpt:

: ownership, monopolies, and freedom of the press -- On the fault line: regulation, deregulation, and self

Available: Copies:

E-commerce : a southern Africa perspective

Chipp, Kerry.

Format:

Books

Publication Date

2004

Excerpt:

Internet marketing -- Africa, Southern.

Available: Copies:

The practice of public relations

Seitel, Fraser P.

Format:

Books

Publication Date

2001

Excerpt:

. Defining Key Cyberspace Terms -- App. F. On-Line Databases -- App. G. Leading Media Directories -- App. H

Available: Copies:

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