by
Foley, John, 1955-
Format:
Books
Publication Date
2006
Excerpt:
-- Brand assessment -- Stakeholder assessment -- Stakeholder return on investment -- Balanced culture
by
Fombrun, Charles J.
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=807078&custom_att_2=simple_viewer
Table of contents http://www.gbv.de/dms/hbz/toc/ht007329838.pdf
Table of contents http://www.gbv.de/dms/hbz/toc/ht007329838.pdf
Format:
Books
Publication Date
1996
Excerpt:
variety of industries, such as international fashion, investment banking, packaged goods, and even U