Search Results for John Wiley & Sons.

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Cover image for Kick Ass Business & Marketing Secrets How to Blitz Your Competition.
Kick Ass Business & Marketing Secrets How to Blitz Your Competition.
Kick Ass Business & Marketing Secrets How to Blitz Your Competition.
Format: 
Books
Publication Date 
2011
Excerpt: 
John Wiley & Sons Inc
Available: Copies:
Cover image for Marketing 3.0 : From Products to Customers to the Human Spirit.
Marketing 3.0 : From Products to Customers to the Human Spirit.
Cover image for Measuring marketing : 103 key metrics every marketer needs
Measuring marketing : 103 key metrics every marketer needs
Cover image for In search of a new logic for marketing : the foundation of contemporary marketing theory
In search of a new logic for marketing : the foundation of contemporary marketing theory
In search of a new logic for marketing : the foundation of contemporary marketing theory
by 
Grönroos, Christian, 1947-
Table of contents only http://www.loc.gov/catdir/toc/ecip072/2006032096.html
Format: 
Books
Publication Date 
2007
Excerpt: 
John Wiley & Sons Inc.,
Available: Copies:
Cover image for Apples, insights and mad inventors : an entertaining analysis of modern marketing
Apples, insights and mad inventors : an entertaining analysis of modern marketing
Apples, insights and mad inventors : an entertaining analysis of modern marketing
by 
Bullmore, J. J. D.
Format: 
Books
Publication Date 
2006
Excerpt: 
John Wiley & Sons,
Available: Copies:
Cover image for Precision marketing : the new rules for attracting, retaining, and leveraging profitable customers
Precision marketing : the new rules for attracting, retaining, and leveraging profitable customers
by 
Zabin, Jeff.
Format: 
Books
Publication Date 
2004
Excerpt: 
John Wiley & Sons,
Available: Copies:
Cover image for Marketing insights from A to Z : 80 concepts every manager needs to know
Marketing insights from A to Z : 80 concepts every manager needs to know
Cover image for The guru guide to marketing : a concise guide to the best ideas from today's top marketers
The guru guide to marketing : a concise guide to the best ideas from today's top marketers
The guru guide to marketing : a concise guide to the best ideas from today's top marketers
by 
Boyett, Joseph H.
Table of contents http://catdir.loc.gov/catdir/toc/wiley032/2003535417.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley046/2003535417.html
Publisher description http://catdir.loc.gov/catdir/description/wiley0310/2003535417.html
Format: 
Books
Publication Date 
2003
Excerpt: 
John Wiley & Sons,
Available: Copies:
Cover image for New consumer marketing : managing a living demand system
New consumer marketing : managing a living demand system
New consumer marketing : managing a living demand system
by 
Baker, Susan.
Table of contents http://www.loc.gov/catdir/toc/wiley031/2003007455.html
Format: 
Books
Publication Date 
2003
Excerpt: 
John Wiley & Sons, Ltd.,
Available: Copies:
Cover image for Relationship marketing : new strategies, techniques, and technologies to win the customers you want and keep them forever
Relationship marketing : new strategies, techniques, and technologies to win the customers you want and keep them forever
Relationship marketing : new strategies, techniques, and technologies to win the customers you want and keep them forever
by 
Gordon, Ian, 1952 June 19-
Table of contents http://lcweb.loc.gov/catdir/toc/98-134752.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley042/98134752.html
Publisher description http://catdir.loc.gov/catdir/description/wiley033/98134752.html
Format: 
Books
Publication Date 
1998
Excerpt: 
John Wiley & Sons Canada,
Available: Copies:
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