Publicity, newsletters, and press releases / Baverstock, Alison.

-- Public relations and publicity -- Sponsorship -- Direct marketing -- Digital communication.

and Publicity -- 19. Pricing -- 20. Marketing Management, Evaluation and Control.

-- Advertising -- Media management -- Personal selling -- Sales promotion -- Public relations and publicity

Publicity -- South Africa.

placements, events, sponsorships and packaging -- Publicity and public relations -- Sales promotion

-- Circulating what consumers want -- Retail Park Stationers -- Branding through publicity: labour movement

she is determined to escape the glare of recent publicity for the peace and quiet of the Carpathian

Publicité

casualty of PR war -- Publicity -- Falling fowl of public opinion -- Public opinion -- The offal truth

Publicité -- Aspect psychologique.

relations, publicity and sponsorship -- Direct marketing -- E-communication.