Social media marketing / Tuten, Tracy L., 1967- author.

Social media marketing : a strategic approach. Zahay, Debra L., author.

reviews, this edition includes new coverage of social media,discussion of current industry trends, and

marketing, marketing research, consumer behaviour, and digital and social media marketing. Practical in

-based and social media. As a leader in teaching public relations strategy, this text is ideal for students

, Online, Social Media, and Mobile Marketing -- Part 4 Extending Marketing -- 18. Creating Competitive

pages -- Writing E-mail marketing -- Writing online ads -- Writing for social media -- Writing for video

consumer behavior and features coverage of social media, digital consumption and up to date marketing

Critical media literacy and fake news in post-truth America / Goering, Christian Z., editor.

-- Online advertising -- Affilitate marketing -- Video marketing -- Social media channels -- Evly voucher

ideology' and 'ruling elites' in media has been appropriated by the alt-right, nationalists and populists

-- Digital customers -- Social media marketing -- Designing digital experiences -- Traffic building