IIE Logo

Switch to list view
Switch to thumbnail view
Select an Action
4 Results Found Subscribe to search results
0000IIE
Print
1. 
Cover image for Small data : the tiny clues that uncover huge trends
Small data : the tiny clues that uncover huge trends
by 
Lindström, Martin, 1970-
Cover image http://www.netread.com/jcusers2/bk1388/684/9781250080684/image/lgcover.9781250080684.jpg
Format: 
Books
Publication Date 
2016
Excerpt: 
managers, but anyone interested in the infinite variations of human behavior. The Desire Hunter combines
Available: Copies:
2. 
Cover image for How cool brands stay hot : branding to Generation Y
How cool brands stay hot : branding to Generation Y
by 
Bergh, Joeri van den, 1971-
Format: 
Books
Publication Date 
2013
Excerpt: 
' desire to stay young and cool -- Conclusion --
Available: Copies:
3. 
Cover image for Performing consumers : global capital and its theatrical seductions
Performing consumers : global capital and its theatrical seductions
Performing consumers : global capital and its theatrical seductions
by 
Wickstrom, Maurya.
Connect
Connect
Publisher description http://www.loc.gov/catdir/enhancements/fy0654/2006000390-d.html
Table of contents only http://www.loc.gov/catdir/toc/ecip066/2006000390.html
Format: 
Books
Publication Date 
2006
Excerpt: 
performative desire to "try on" otherness, Maurya Wickstrom employs five American brandscapes to serve as case
Available: Copies:
4. 
Cover image for The why of consumption : contemporary perspectives on consumer motives, goals and desires
The why of consumption : contemporary perspectives on consumer motives, goals and desires
by 
Mick, David Glen.
Format: 
Books
Publication Date 
2000
Excerpt: 
The why of consumption : contemporary perspectives on consumer motives, goals and desires / Mick
Available: Copies:
Limit Search Results
Access Level
Author
Format
Material Type
Language
Library
Shelf Location
Publication Date
Subject
Item Available
Advanced Search Location